Role: Sr. Designer
Client: HHAeXchange
Brand Director: Kristen Kubilus
Client: HHAeXchange
Brand Director: Kristen Kubilus
Positioning the Support org from a call center to a Technical Customer Care organization. Using an abstract of a smile and two people connected as a logo to represent a new way of interacting with customers, elevating their experience & perception of the business while delivering a personalized, empathetic and proficient customer care.
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/3ec2dd27-0557-4d48-a167-040bd0e1426f_rw_1920.png?h=dac9562a6123e810f4d72e571156110c)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/da02ade5-7075-47db-9d41-928bb7697e27_rw_1920.png?h=ec7da3b3d0922d6a7ceddba71ff48ba7)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/dbccf871-b8e4-4678-9a9c-636b12c85be3_rw_1920.png?h=7790e5100551eb5eda2749075573502a)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/601e8185-7532-4a1d-b73b-914f7522e8e1_rw_1920.png?h=286fe3f4485c36d3b5f254cb63c362a6)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/c2c09513-eb44-4e12-9daa-9cc4e9833225_rw_1920.png?h=9d96c014a27ae2e0fe827d0d1b2a4456)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/e37979a9-b020-4c45-94d4-c3f5715b9bd8_rw_1920.png?h=25964fcf3b4b0ad38b061261693ed52d)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/52401cb6-1d1f-4e51-bd67-0ae66aa75598_rw_1920.png?h=49f02dcd6a755f6a2814e1192201cd8c)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/9178215d-abef-4a0f-b522-97a632b79e0a_rw_1920.png?h=67fff18b983e15edb38c786078db4235)
Swag
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/bffc39ff-7994-4c35-b78e-e41d9f8b4f11_rw_600.png?h=32dc4202ab53033623e80ac8ab6a5f2b)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/6230bc15-4fad-4949-a6b2-2f7f28d89c48_rw_1200.png?h=65f89305e99ca9b38033b87d0deda853)
Logo Exploratory
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/545479f4-e69e-41ad-b15e-0322d668fbc0_rw_1920.png?h=29b84893295d892631c1a4ed797eae50)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/a7795e52-770d-4da3-8404-98cadf50592d_rw_1920.png?h=1139af8d1ef5833e9ac85b0f76f68f99)
![](https://cdn.myportfolio.com/fbe72993-f3ed-4ba1-bf24-ac723c887638/fdf6eda0-bb37-4f4a-aa3d-373d891c66d3_rw_1920.png?h=d1e8189123599f0dc97dae790fbba21e)